I’m constantly inspired by women who make style look effortless. For me, my friend Jasmin McDonald (@jasmcdonald) is one of those rare muses whose wardrobe feels like it could run your 9–5 and have you sipping martinis by 7 pm. When she stepped into the studio for our session, she brought three distinct headshot outfits that told a refined, confident story.
For those who religiously follow Jasmine’s Workwear Wednesday series on IG Stories (me!), you’ll know these outfits are just a typical Wednesday for her.
What struck me most is how seamlessly they bridge the world of corporate power dressing and editorial-level styling. These aren’t “photoshoot only” looks — they’re the wardrobe you want to own, wear, and rewear.
Below, I break down each outfit, why it works so well, and how you can interpret this for your own personal branding photos— especially when you’re wondering what to wear for headshots, branding photo outfits, and day-to-night wardrobe magic.
Read More: Take a peek at this interview with Style Me Tay on how to select killer headshot outfits (you’ll want to cross‑reference this).
This look is a dream for stylists, hair and makeup artists, boutique owners, or any woman in a creative but client-facing industry. The oversized shirt dress reads cool and fashion-forward, while the maroon suede boots add a luxe punch of personality. This headshot outfit is for women who don’t mind turning heads in the best way. Your branding photos will reflect your eye for detail, drama, and elevated trendiness.
Think of it as: editorial energy meets confident entrepreneur.
Read More: A Small Business Owner’s Guide to Branding Photography Pricing
This is a great go-to outfit for branding photographers, creative consultants, online business coaches, and event planners who need to walk the line between approachability, professionalism, and authority. It’s clean, classic, and camera-ready — the kind of look that’s as fitting for a sales call or speaking engagement as it is for your website’s about page.
If you’re wondering what to wear for a professional headshot or looking for branding photography packages that elevate your online presence, this headshot outfits guide is proof that you don’t need complicated clothes to make a powerful impression.
In her own words, this outfit is giving “psych thriller author” vibes. I’m absolutely obsessed with the unexpected tension in this combo — it feels literary, moody, confident, and comfortable.
This third look speaks to authors, designers, event creatives, photographers, and artists who want their photos to feel elevated but still grounded in who they really are. The layered soft denim and clean plaid texture create an intentional (no try-hard!) vibe.
If you want to showcase your creative process over perfection, this outfit offers just the right amount of structure with the softness of well-loved pieces.
Ideal for women who ask: “Can I look professional and still feel like me in headshots?”
Short answer: Yep! This is it.
Read More: How to Use Your Personal Branding Photos on Social Media
The “day to night” craze back in the early 2000s had us in a chokehold; every magazine and fashion blog convinced us our closets needed to be full of workwear you could party in. Now that we have the luxury of hindsight, I think we can all agree that “just add heels and a clutch” was not the helpful style advice it was cracked up to be.
But here’s what Jasmin’s style reminds us: the best transitional headshot outfits are the ones designed to be versatile from the start — not ones you force into two different lives.
That’s where the real benefit lies: you don’t need special “headshot outfits” you’ll never see again. If you build out a wardrobe of well-fitting pieces with strong lines, elevated basics, and a handful of statement shoes/jewelry, you can style smarter, shoot better, and wear more.
When folks ask me “what to wear for headshots women / what to wear for professional headshots”, I always come back to these principles: build a capsule you love, layer with intention, and bring bold shoes, jewelry, or accessories for personality.
If you’re styled and ready to book your next headshot or personal branding session, let’s chat here!